Thursday, August 12, 2010

Stores Need to Know More

In a world where technology rules, where people are just a bit too busy to sometimes stop and render assistance, and where employees are being pressured to produce more in a lesser amount of time, it is really important for blind persons to help stores understand how they could be of greater assistance to us whenever we walk into their establishments.  We should never assume that they would understand what we need and what challenges we face; it would be a grave error on our part. 


So with all of this being said, it is time for us to assume a larger role as educators and teachers.  If we start out with not assuming that they ought to know, then that's half the battle won.  Next step?  We need to work very hard to help them understand that we need assistance with some of the following:

Negotiating the layout of the store in question.

Assistance to find the desired merchandise; it takes some additional time and patience on both sides.

Assistance with navigating touch screens and keypads that require us to enter our pin numbers.

Assistance with explanations with regard to prices and descriptions of products.

This list is by no means complete.


So how about it?  Are we ready to assume a greater role in helping stores to learn and understand more about us?  You can learn more by visiting any of the following:,,, and


I'm Donna J. Jodhan your friendly accessibility advocate wishing you a terrific day.

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